Search Engine Optimization Services for Startups
Get high quality SEO services for your startups. Get your site ranked on the first page of Google in no time with our SEO services and packages.
SEO For Start Ups
Expert Search Engine Optimization Services For Startups
Getting your company ranking on the first page of Google is no small task. That's why we have a team of experienced, up-to-date SEO professionals that is ready to manage your campaign.
Start Up SEO
SEO Services & Company For Startups - Perfectly Optimize Your Site, And Outshine Your Competition
Boost your startup's visibility with our SEO service. Search engine optimization is an essential part of any marketing campaign. Get a foothold with our SEO services for startups.
Startup SEO Guide
Are you a startup, startup company, or tech company looking to accelerate the results of your marketing strategy? Generation One brings you professional SEO services for startups.
We offer your startup proven processes for improving your ranking in Google search, driving more qualified traffic to your business, and eyeballs to your content.
Contact the team at Generation One, and we'll talk about how we can put your startup on the map.
Generation One – A Top-Rated SEO Company for Startups
Implementing SEO in your startup's marketing strategy yields impressive results. With the right SEO partner working with you, you get the benefit of fast-tracking your domination of your market. Our SEO strategies aim to improve your site's visibility to the search engines using technical, off-page, and on-page SEO principles.
We believe we're the right partner for you, offering you the chance to grow a never-ending flow of qualified prospects to your landing pages and sales funnels. With us backing your SEO strategy, Google will catapult you to the top of organic search results in your niche.
Landing at the top of the first page of Google results could turn your entire business around. According to research, the top listing in search results enjoys a 34% CTR, increasing your inquiries, filling your sales funnels, and upping your conversion rate.
If you fail to implement SEO best practices in your digital marketing strategy, you're leaving money on the table. If you don't want to add to your budget with the costs of an SEO strategy – we get that. The problem is that your competitors are willing to spend that money.
The longer you wait to implement an SEO strategy for your business, the further ahead your competitors get in the market. We all know that startups need the most exposure and support possible in the first year of the company's life cycle.
Those companies that make it out of the first year have a much better survival rate. Position your company to be one of the few that thrive. Our SEO services for startups help you build a solid foundation for your business, giving you a better launching pad for your business in its early growth stage.
We handle all aspects of your SEO strategy for you, from planning, strategy development, keyword research, optimization, and outreach. With us working on your SEO strategy, you can concentrate on working on your business.
Generation One – Secure Success for Your Startup
Every startup dreams of success. From the moment you sign the founding papers, there's that thrill that you're going to make it with your new business. Whether you're a retail outlet, or a tech startup building a new app, digital marketing is a critical component of your business success.
Digital marketing has several components, and one of them is search engine optimization. Optimizing your website for functionality and efficiency while building your site's reach through links is a critical way to accelerate marketing results.
SEO might seem like an unimportant component of marketing. However, we have the inbound marketing strategy startups need to get attention on their website, products, and services. With SEO, you have your prospects come looking for you.
Organic search results account for the bulk of conversions on websites. While paid strategies like PPC and Facebook Ads yield good results, you have to spend significant amounts of money every month.
The idea of SEO is to set up a network and system that brings you a perpetual flow of leads without the need to spend money to attract that traffic consistently. SEO allows you to attract qualified traffic to your website. Qualified traffic is what you want landing on your lead magnets and landing pages.
Research shows that leads arriving on websites from SEO strategies convert at a rate of over 14%, other outbound marketing strategies produce leads that convert at 1.7%. Which do you want arriving on your site?
Did you know that people in your area are searching for products to buy locally? If you're a local business, you need to offer that traffic what they want to see. More than 78% of local searches end up with the prospect visiting a store in their immediate area to see if they have that product available.
With Generation One, you can capture that traffic and increase the amount of qualified traffic walking into your store. After we lay the groundwork for your SEO, we just have to wait. Eventually, the traffic coming from your SEO work outstrips the traffic coming from your PPC strategies.
The difference is that the traffic from your SEO doesn't cost you anything.
It's critical for startups to realize they need SEO in their digital marketing strategy. Optimizing a site and leaving it to run isn't the best option if you want to see real growth with your startup. Your site needs constant monitoring and tweaking to ensure that it remains secure and runs smoothly.
You also need people working on your backlink profile 24/7. The more links you bring to your site, the more your authority rises with the search engines. Generation One brings you a team that knows SEO – it's literally all we do!
Give Your Startup the Growth Opportunity it Deserves with Generation One SEO
Today's online and eCommerce markets are more competitive than ever. The barriers to entry for startups continue to rise. If you want the fastest route to online success for your startup, SEO isn't a maybe – it's a must-have component of your strategy.
If you don't invest in SEO, your competitors will, and they'll eventually leave you behind. At Generation One, we want to see you succeed with your startup. Our SEO services give you the foundation you need for marketing success.
When your SEO strategy starts sending qualified traffic to your website and landing pages, you can scale back on your PPC strategy and save money while you watch your website rise through the organic search rankings.
Regardless of the type of startup or the market you're competing in, startups can't ignore the importance of SEO in their marketing strategy.
Spread Awareness with SEO Content for Your Startup
One of the biggest challenges facing startups is building awareness. You need to get your brand, products, and services out there in the market, and that's challenging if you don't know what you're doing. Even those marketers who know effective PPC strategies will eventually hit a wall regarding the value they can offer your business.
However, SEO is the gift to your startup that keeps on giving. SEO allows you to keep your organic reach growing, and your SEO efforts don't reach a peak; they keep expanding indefinitely with time.
With Generation One, you have the best chance of getting your startup on the top of the first page of Google results. Not only that, but we'll fast-track the process of getting you there.
Generation One realizes that every startup is unique. Regardless of your market or the size of your business, we can build a custom SEO strategy to help you hit your business directives and targets.
Custom SEO Campaigns for Startups
We help startups build an SEO campaign that spreads awareness about their products or services. SEO is a powerful branding component of your marketing strategy, and we'll help you spread the word about your company through the industry.
Custom SEO Campaigns for Startup Companies
Local retailers can use our SEO services to help them promote their existing stores and new branches. We offer you dedicated local SEO campaigns that attract more people around your location into your store. We'll help you dominate your local market in search.
Custom SEO Campaigns for Tech Companies
Tech startups need to build their brand and audience to promote their products and services and attract investment. Generation One gives your tech startup a custom SEO strategy designed to achieve your business goals.
What are the Problems with Bad SEO Practices?
Hiring Generation one means you have a team of professionals working on your strategy. We understand what Google wants to see from your SEO strategy, and we'll get you to the top of the rankings.
Many entrepreneurs decide to try and do their SEO themselves. Startups that DIY their SEO strategy can land their business in some hot water with the search engines. You need an experienced team that pulls your SEO strategy through the internet, creating momentum building on your efforts.
Without the right team behind you, you're going to end up making mistakes that cost you your ranking. Here are some of the common errors entrepreneurs make when bootstrapping their SEO strategy.
Poor User Experience
When you try and optimize your on-page strategy yourself, you'll end up damaging the user experience, reducing the dwell time on your site while increasing your bounce rates.
Low-Value Content
Publishing low-value content is a great way to make your site look spammy. Using the wrong keywords or not using keywords at all will bring little to no results for your SEO.
Low-Quality Back Links
Linking with the wrong sites with weak DA and PA scores won't do anything to elevate your website in the search rankings. We punch up, not down, when placing your backlinks on sites.
Not Serving Content that Matches Users Search Requests
Without the proper use of meta tags and other tactics, Google can't identify the theme of your content. As a result, you might find the search engines index your site in the wrong category. You might use the wrong keywords, resulting in low-value search results for user requests and a slip in search rankings.
Slow Page Loading Speeds
If your web pages don't load fast, people will bounce back to the search results. You have three seconds to have your pages open and ready to view.
Weak Content Strategy
Using similar, spun, or copied content on your site results in low ranking by Google.
Keyword Stuffing
If you stuff keywords into content as often as possible, it results in Google viewing your content as spammy.
Outdated or Irrelevant Content
If you're discussing outdated or irrelevant topics in your content, Google won't prioritize it in search results.
When you hire Generation One, you're getting access to a team that serves clients around the globe. We understand what makes markets tick and what we have to do to position your startup at the top of your industry.
You can rely on us to deliver more qualified traffic to your site and lead magnets, growing your sales funnels and conversions. Our proven SEO strategies help your startup grow. With Generation One, you get all the elements of SEO packaged together for your digital marketing strategy.
Comprehensive Strategy
Generation One designs you a custom SEO package built around your startup's awareness and brand building needs.
Our SEO audit unpacks the current health of your website and your organic search results. We optimize everything and keep your startup moving forward into the market.
Passionate Experts
Generation One is a team of qualified and experienced SEO professionals dedicated to your success. SEO and digital marketing are our passion, and we want you to be our next success story!
We understand that our clients are what define our business success. We want to deliver you a "WOW" experience with the results you get from your SEO strategy.
Dedicated to Your Success
Our team is there for you every step of the way. You can rely on our professional team to take you by the hand and walk you through everything you need to know about the progress of your SEO.
We value your business, and we'll do everything we can to deliver the best results possible for your SEO campaigns.
Client-Focused SEO Experience
Generation One puts your needs first. We understand that you don't know anything about SEO, and you're relying on us as your SEO partner.
With Generation One, we coach your team and management on the metrics to SEO success. We issue you a report to show you that your online presence is growing.
Proven Frameworks
We offer your startup proven frameworks for executing and measuring the efficacy of our SEO campaign. We'll optimize and tweak the results until we have everything streamlined and running smoothly.
Choose Generation One for Your Startup
Other companies might offer you overnight results. At Generation One, we want to give you the truth about SEO. The reality is results don't happen overnight. It takes time to lay the groundwork for success with your SEO strategy.
While we promise to deliver results as fast as possible, you need to trust us with your strategy. When the organic traffic starts filling your lead magnets and sales funnels and conversion starts going through the roof, you'll realize it was all worthwhile.
Generation One – SEO Best Practices for Growing Your Startup or Tech Company
Generation One utilizes a set of SEO best practices when building your campaign. With us, you get a team of professionals that know how to handle every aspect of the SEO process.
- We write copy and content for people, not search engines.
- We'll leave your targeted keywords in your posts with a natural context and flow.
- We focus on creating a user-friendly experience for your visitors.
- We leave links in all the right places with our high-value DA partner sites.
- We'll format your content to feature in Google "snippets."
- We speed up the performance of your site and fix any inefficiencies or problems.
- We stay on top of any changes to the Google algorithm, keeping your site moving forward.
With Generation One, you get a team that delivers the optimal SEO experience for your startup. We approach SEO systematically, producing custom SEO for startups, startup companies, or tech companies.
Generation One – Multichannel SEO Strategy for Startups
Choose Generation One as your partner in SEO, and let us give you a hands-off SEO experience. We take care of everything, leaving you to work on other important areas of your digital marketing strategy and your business.
Our track record of success for our clients promises to deliver your startup the success it deserves. We've helped hundreds of startups just like yours achieve the success they desire. Contact the team at Generation One if you want to see a big jump in leads, conversions, and revenues for your startup.
We work with high-value tech startups or small retail outlets. Whatever your business, we'll make it our business to deliver you custom SEO solutions that work.
Generation One gives your startup, startup company, or tech company an easy way of working with us. Follow our step-by-step process to SEO for startup success.
Step 1 – Introductions and Discovery
Step 2 – SEO Strategy Development
Step 3 – Execution, Tracking, and Reporting
Generation One works with your business and your marketing team to develop and unpack a custom SEO strategy that delivers results. Whether you're an agency, brand, or manufacturing company, we have the SEO skills you need to dominate your market, make more sales, and attract investment.
Contact our offices when you're ready to see what Generation One can do for your startup, and we'll walk you through the process.
Reach Out to Our Team
Start your SEO journey by reaching out to the team at Generation One. We'll take your details and arrange a time to call you and discuss your startup and its needs in detail.
Discovery
We'll sit down with you during the discovery process at your office or our offices – or by virtual call. We'll ask you to unpack your business and your goals and objectives.
Once we clearly understand your startup's needs, we can put together your custom SEO strategy.
Professional Research and Strategy Development
After finishing with discovery, we get to work analyzing your market and competitors. We develop the SEO strategy we think is the right move for your startup and your industry.
Launch and Optimize
When your SEO strategy is ready to go, we'll launch it and start executing the strategy on your behalf. We give you a hands-off approach to your SEO, with full reporting to keep you in the loop on any progress we make.
We keep optimizing your site as we go to ensure that we're catching the full attention of the search engines. With us, you get a team monitoring your SEO strategy around the clock.
Our Range of Professional SEO Services for Startups and Tech Companies
Basic SEO Services
Generation One offers you a range of custom SEO services to suit your startup's needs. Here's a breakdown of our basic SEO services for startups, startup companies, and tech companies. Contact us; we work with small and large startups.
- Landing Page Optimization
- Full SEO Management
- Monthly Statistics
- Website Analysis
- Competition Analysis
- Keyword Research
- On-page Changes
- Title Tags Optimization
- META Tags Optimization
- Content Optimization
- Internal Linking Optimization
- Back Linking
- Images Optimization
- Sitemap Creation
- Google Webmaster Tools Setup
- NAP Syndication
- Directory Submission
- Web 2.0 Pages
- Robots.txt Creation
- Content Marketing
- Website Migration
PPC Services for Startups and Tech Companies
As mentioned, it takes time for organic SEO strategies to produce results that drive massive amounts of traffic to your landing pages and lead magnets. For those startups that want an immediate liftoff to their campaign, we offer you PPC strategies designed to get you to the top of the first page of Google results right away.
The PPC strategy fills the gap while we wait for the organic results to start coming in. When the organic begins to exceed the PPC strategy, we can scale back on your spending and apply your marketing budget to other methods.
We utilize a range of PPC solutions on different platforms to get you results, including the following.
- Google AdWords
- Google Shopping
- Bing Ads
- Remarketing
- Conversion Rate Optimization
Social Media SEO
Social media changed the way we communicate as a society. Today, your startup needs a social media presence if you want to attract attention. Social media marketing is critical, and we'll show you how to optimize your bio and content for the best reach across all platforms, including the following.
- Tik Tok
- SnapChat
We'll work with your marketing team to enhance and optimize your social media strategy. Contact the team at Generation One, and we'll discuss your company's needs. We specialize in creating bespoke SEO solutions for startups, startup companies, and tech companies.
We Help Your Startup Dominate the First Page of Search
Do you wish your startup was at the top of the first page of Google results? One thing is for sure – your competitor does. If you see the value in digital marketing and SEO, we want to work with you. Our team of SEO professionals can help your startup establish an authoritative online presence, building your brand.
We promise to keep your startup ahead of the pack. We'll turn your existing website from a glitchy problem into a shining star. With Generation One running your SEO campaigns, you'll receive a steady flow of qualified leads to your sales funnels, increasing your conversion rates.
Organic search results are what count in Google, not PPC strategies. Did you know that 70% of people that type a search query will scroll through the ads and only click organic search results? With the right keyword-driven content, your startup website can start moving up through the search rankings.
Boost Traffic to Your Local Startup Business
Many entrepreneurs starting a physical retail location don't realize the power that SEO holds for their business. Using local SEO tactics helps you grow an online presence in your local market.
We can target your ideal customer persona in your area using clever SEO and marketing tactics. As a result, you get more people walking into your store or business.
With Generation One managing your SEO strategy, you turn your website into a lead-generating machine that keeps the prospects flowing into your business. Our local SEO strategies push your marketing to a targeted local audience.
Get more inquiries into your business and a better quality of customer that sends more in your store. A custom SEO strategy with Generation One will take your startup to the next level.
Our Startup SEO Campaigns Give You Proven and Measurable Results
Traffic and page ranks are important results showing you that our SEO strategy delivers on our promises. However, these vanity metrics are not what we focus on when outlining and planning your SEO strategy.
Generation One has a stable of metrics we use to analyze your startup website performance. The thing is that your visitor count can grow, but if that doesn't increase conversion, then what's the point of your efforts?
You need qualified traffic visiting your site. When you increase qualified traffic, you'll notice that your results start going through the roof. Clicks are critical, but only if they end up converting to sales.
It's for this reason that generation One tracks the success of your SEO campaign using a range of metrics that give us the whole picture of what's going on with your startup. We can focus on conducting activities that bring the best results and value to your marketing budget through an in-depth analysis of these metrics.
We set up tracking and monitoring tools, using Google Analytics and Search Console to accurately collect, analyze, measure, and report on key data points that matter to your marketing ROI. Without the right analytics, you receive incorrect information, derailing the decision-making process, taking your startup in the wrong direction.
We base all our decisions on data-driven approaches to handling information. We want to make the best decisions possible for your campaign, and that's why we follow the data.
With Generation One, you get expert analysis pulling on a range of engagement and traffic metrics, conversion and ROI metrics, and many more. We'll create benchmarks for your SEO campaign using these data points.
Generation One – Your Reliable SEO Partner
With Generation One, you get a team dedicated to seeing your startup survive and thrive. We'll establish clear targets and objectives, creating a custom SEO strategy providing a roadmap to the results you want to achieve with your startup.
We'll keep you updated with every step of your SEO campaign and where we use your budget. Many companies have a hard time with the first three to six months of implementing their SEO strategy. During this period, there is nothing really coming in to justify the spending on your campaign.
However, if you rely on us and trust our reporting and metrics, you'll see that we're steadily building the foundation for success with your startup's SEO campaign. That's why we only want to work with startups that understand the SEO process. We need partners that have the patience to weather the initial periods until they start seeing an influx in organic search from their SEO campaign.
We value our contribution to your startup, and you won't get the kind of personalized attention you get with Generation One with any other SEO service provider. By the time we finish our discovery phase with you, we understand your needs, and we're ready to build your startup an SEO strategy that delivers results.
- What are your goals and your expectations for implementing an SEO strategy?
- How does your strategy align with your business targets and objectives?
These critical questions help us when we formulate our SEO strategy. We can help your startup get the attention it needs online. Whether your goal is to rank for your keywords, enhance search visibility, boost conversion, drive traffic, or all of the above, Generation One can help you set and achieve targets that make sense for your startup.
If you're a small business startup, you know how challenging it is to get your company out of the startup phase and into the growth phase. According to the SLA, over 80% of all startups fail in the first year, and most don't reach the five-year mark.
If you want the best chance of survival and success with your local business, you need effective promotion. The internet offers you a platform for promoting your local business. You might think that your brick-and-mortar store might not have any use for a digital marketing and SEO strategy.
However, the reality is that you can't afford to leave out these strategies in your marketing plan. Leaving your digital strategy and SEO undone is leaving money on the table. Our approach takes all components of your website and outreach into account.
Our holistic range of SEO services combines into a strategy that delivers results for your startup. We can offer services like building your Google My Business profile and your review platform, letting your customers review your products and services to make your website rise through the search rankings.
Our top-level local SEO strategies set your startup local business up for success by delivering a constant inflow of targeted, highly-qualified leads into your business for years to come. Success on the search engines means more than just producing top-quality content and publishing it on your site.
You need a fully operational and optimized site offering your visitors a seamless user experience that they find enjoyable. Our technical SEO strategies ensure that the backend of your site works, and you never experience site breaks that add downtime to your business.
We give you fast page loading times, and your users get a zippy website experience. Our offline SEO strategies involve linking your site to high-value online assets and websites. We'll get you the exposure you need with industry authorities to build a high-quality backlink profile for your startup.
Our multichannel approach to SEO and marketing gives your startup the best exposure across a range of platforms, devices, and media categories.
Generation One – Your Startup SEO Partner for Success
The fact that your startup needs an SEO strategy is clear. However, you need to be careful when choosing your SEO partner. Working with the wrong team could end up setting you back years of progress, with little to no results to show for your budget and efforts.
You need a team with a solid track record for delivering for their clients – and that team is Generation One. We're a top-rated SEO form, with a host of client testimonials proving our processes. Some startups decide to go with the lowest-cost firm they can find, and this move could end up being a huge mistake.
You need an SEO partner that understands your business model and your expectations. Generation One works with you to understand every aspect of your startup. We bring your project the expertise and experience that makes a huge difference with the results of your marketing strategy.
We design custom SEO solutions around your startup's growth goals. Contact Generation One, and one of our consultants will walk you through how we can add value to your startup, startup company, or tech company.
What Kind of Startups Need Generation One SEO Services?
Every startup can benefit from our SEO services. Whether you're a startup, tech company, or local business getting off the ground, our team can bring your website more qualified traffic. Traffic is key to increasing conversions on your site, but it's not enough to guarantee success.
You need qualified traffic visiting your landing pages and website. Generation One specializes in bringing you that targeted traffic you need to grow awareness of your brand in your target market. We work with companies that are serious about growth.
From retail businesses to tech startups, we work with startups of all sizes. If you're serious about experiencing success with your startup, contact our offices and speak to one of our friendly and knowledgeable consultants.
We want to work with partners that understand the power of digital marketing and what SEO brings to their business. It's our goal to take your company to the next level, but we want you to believe in us as much as we believe in your startup.
Whether you're launching a product, service, or brand, Generation One will give your startup the attention it deserves online.
Let Generation One extend your reach into international and local markets. We'll increase the number of qualified leads to your lead magnets and sales funnels, improving your conversion rate.
Why is Generation One the Right SEO Solution for Your Startup?
Your startup has the chance to work with any one of thousands of SEO company's. So, why choose Generation One ahead of our competitors?
We promise you a client-focused experience with the best service and results. We'll take you by the hand and map out a custom SEO strategy for your startup. We report to you the entire way through the campaign, showing you growth metrics that are easy to track and follow. You'll know where you're spending your budget every month with our reporting.
We build SEO campaigns around the values and directives of your startup. Our team can collaborate with your marketing department to ensure we're all on the same page with designing and executing your strategy.
Our team consists of qualified, trained, and experienced SEO experts. We'll deliver your startup, startup business, or startup tech company the results you expect from your marketing and SEO campaigns. If you're looking for the cutting edge in SEO, look no further than Generation One.
Generation One SEO for International Startups and Tech Companies
Generation One is a global player in SEO solutions. We work with companies around the globe, bringing startups everything they need in a comprehensive SEO strategy that delivers results. Whether you think your startup is the next Fortune 500 unicorn, or you're just a local business looking for more exposure to your local market, contact us.
Our SEO services are available for your anywhere in the world. Our team will work on your time with 24/7 support. We offer you direct communications and fast response times. Contact our team for a custom SEO strategy in any country.
Contact Our Offices and Our Team Will Discuss SEO Strategy for Your Startup
If you want the best advice for your startup's SEO strategy, contact Generation One right now. We have a team of consultants standing by to take your call. We'll arrange an appointment for a consultation about your startup's SEO needs and unpack the elements you need for a successful strategy.
Our goal is to give you a tailored SEO package for your startup, regardless of the size of your business or market. Your startup deserves an edge over the competition while you find your feet. Generation One brings you that edge, and we'll help you stand out from your competitors and gain a reputation in the market.
The digital economy offers you plenty of opportunities if you have the right SEO strategy for your startup. We hope that you understand the value of SEO to your business. If you're ready to take the next step, reach out to our offices, and we'll show you what's possible for your startup.
However, we can't do that part of the process for you. Right now, it's about taking action to make your startup a success. SEO brings you proven results at dominating your market. In the digital era, the companies that succeed have a holistic digital marketing strategy that includes SEO.
Generation One brings you the team you need to get your startup the attention and investment to thrive in the global economy. Contact our team, and we'll help you achieve success with your startup.
SEO is a complex subject, and many entrepreneurs find themselves scratching their heads trying to understand it.
We put together these FAQs to help you answer any queries you might have. If you don't find what you're looking for in the FAQ, contact our offices, and our friendly consultants will walk you through everything you need to know about SEO and how to start with us.
Q: Do I need to use PPC or SEO for my startup, startup company, or a tech company?
A: Many startups want to know if they should use SEO or PPC when marketing their site in the early stages of business. The reality is that both strategies have merit. If you have the budget for paid marketing strategies in the startup phase, PPC can benefit you while your SEO works in the background.
Eventually, your SEO will start increasing organic search volumes, and you can begin tapering off the PPC. However, the reality is that PPC will never produce the same results as SEO in the long run. You need SEO for your startup, so focus on that over PPC if you have to choose between the two strategies.
Q: Do my startup's social media accounts affect my Google ranking?
A: Social media doesn't have a direct influence on your ranking with Google. How many likes and shares your posts receive won't play a direct role in getting Google to raise your ranking in search. However, social media marketing can indirectly affect your Google ranking, improving your rating with the Google Search bots.
Social media marketing puts links to your product and content pages in view of prospects in your target market. If your marketing strategy is good, you can get more people clicking through to your site, and Google will pay attention to that. If Google thinks your content is relevant and people search for it, you start moving up through the rankings as Google suggests your content above your competitors.
Q: What are the primary ranking factors Google uses when indexing my startup website?
A: When Google indexes your site, it uses hundreds of criteria to assess the worthiness of your content for reaching the top of the rankings. Recently, Google released its guidance on the top three factors influencing the ranking of websites and web pages. These three criteria include links, content, and the RankBrain score.
During the SEMrush conference, the company released the results of the SEMrush Ranking Factors 2.0 study. The results highlight a few other additional ranking factors used by Google.
- The time visitors spend on your site.
- The length of your content.
- The total referring domains.
- The number of followed backlinks.
- And much more.
Q: How long does it take my startup, tech company, or small business to rank in Google search?
A: It's tough for us to answer that question. The results you receive from your Generation One SEO campaigns will produce the results you need; it's just a question of time. For some startups, it may take a few months; for others, it may take a year or longer before you start to dominate search results.
The main issue with assessing timeframes for ranking is the competition for keywords in your industry. Some industries are very challenging to rank for, such as dieting supplements. With Generation One backing your SEO strategy, you'll eventually get to where you need to go.
Q: Will Google penalize my startup for failing to follow SEO best practices?
A: Google will penalize your website in search rankings if you don't comply with its policies and procedures. Using black-hat tactics in your strategy can cost you a ban with Google and delisting of your site. However, these mistakes are usually rare, and most web admins will find they end up experiencing "Algorithmic penalties" over the more serious manual penalties.
Technically, an algorithmic penalty doesn't actually have any repercussions for your search ranking with Google. However, these penalties may occur when upgrades to the Google algorithm change the ranking factors or the weight of the ranking factors Google uses when indexing and ranking your website and webpages.
As a result, some web admins may see their place in the rankings slide and not understand why. At Generation One, you get a team that stays on top of all the changes to the Google algorithm, and we won't let your site slip through the rankings due to algorithmic penalties.
Q: What page speed is optimal for my startup website?
A: Google uses your page loading times as another metric when ranking your website. Sites that have slow loading speeds receive penalties in their ranking, pushing them to the very end of the results. Slow pages speeds are as fatal for your marketing campaign as a site with no mobile-friendly design.
When we assess your website during our audit phase, we look at your page speeds using the Google Page Speed tool. This tool lets us evaluate the speed of your pages, and we aim to optimize your site to achieve an 80/100 to 85/100-page speed.
Q: Do I need technical or on-page SEO for my startup?
A: Both technical and on-page SEO is critical for any SEO campaign. At Generation One, we have a team of SEO experts specializing in both disciplines, giving your startup the best chance of success. On-page and technical SEO are independent strategies, but they both serve the same purpose of bringing your website more credibility and more qualified traffic.
Q: What ranking factors does Generation One use when building my SEO strategy?
A: Generation One uses proven processes to boost your website through search rankings. We understand what factors Google uses when evaluating your site and webpages for indexing and ranking. Google currently uses around 200 factors when ranking your site.
The Google algorithm bases its decision on indexing and ranking your web pages based on comparisons to other published content using the same keywords you target in your content strategy. To get results with the search engines and dominate your niche, you need high-quality content that matches user requests with accurate and informative information.
Q: What are my domain authority (DA) and page authority (PA)?
A: Every website on the internet has a "Domain Authority" (DA) and a "Page Authority" (PA). This authority score ranges from 1 to 100, with an independent company called "MOZ" calculating these scores. Several factors contribute to your DA and PA score, with the primary qualifier being the number of websites linking to your site and the DA and PA scores of those sites.
The higher your DA and PA scores, the more Google recognizes your site as an authority. As a result, the Google Algorithm wants to recommend your content to search requests, and you'll see your website rising through the search rankings.
Q: How does Google Index startup websites?
A: Some entrepreneurs that launch their startup website find that they can't locate it in the Google results. The site may not show up, even after inputting the exact domain name into the search bar. The reason for this issue is that Google is yet to index your site. Google uses "spiders" to crawl the internet and new websites, looking for keywords in site copy and content to index the site.
The indexing process helps Google to archive your site in the right category using the keywords you provide in your content. The indexing process can take anywhere from a few hours to a few days, depending on the current demand and the use of keywords in your on-page content.
Q: Isn't it expensive for startups to use an SEO campaign?
A: Some entrepreneurs bootstrap their startups to get them roiling. During this stage, the budget is tight, and money is thin to fund any sort of operations cost. Due to the lack of financial resources, many entrepreneurs cut out the need for SEO in their marketing plans. It's a common mistake to trim your SEO out of your marketing strategy, and it's going to cost you down the line.
Because SEO doesn't deliver immediate results, many entrepreneurs with small budgets avoid it, and those with big budgets prefer the immediate results offered by PPC campaigns. However, the ROI starts to show up with SEO eventually, and it far exceeds anything you could achieve with other strategies. Don't leave money on the table; speak to Generation One about an SEO strategy for your startup.
Q: Is it necessary to target high-volume keywords with my SEO campaign?
A: No, it's not a complete necessity to target the highest-volume keywords with your SEO campaigns. Keywords with higher domain authority typically require a huge budget to see results in improving your ranking. These super-competitive keywords are not the best choice, especially in competitive markets.
Generation One will identify high-value keywords that offer you a competitive edge over other startups and established companies in your niche. As a startup, you have low domain authority, and we'll look to improve that in the fastest time possible.
Q: Does the Domain Authority (DA) of my website matter for startup companies?
A: Yes, the domain authority of your website plays a significant role in your Google ranking. The more established your domain authority, the easier it is for Google to rank your website on the first page of search results. You'll also get a better ranking for your target keywords and more link-building opportunities as you grow your authority in the market.
However, it's important to note that DA is not the only factor concerning your SEO results. While it's an important metric, it's not a hard rule. Don't feel discouraged if you find out that your site has a low DA score. We'll adjust your keyword strategy to help you rank for good keywords and long-tail keywords for driving the results you need for your startup.
Q: How long will the results of my SEO campaigns last?
A: One of the most impressive features of SEO is that the results last, and they accelerate over time instead of diminishing. As a result, you get consistent growth in the ROI on your investment into SEO for your startup. You'll see your website rise through the rankings with every Google update instead of slipping into obscurity. We use careful planning and masterful execution to ensure you stay ahead of your competitors.
Startup SEO
We offer comprehensive, flexible packages for companies in any stage of development.
At Generation One, we are committed to delivering the best SEO services, so your business can stand out from the crowd.